GA4 eCommerce Overview – Track Revenue & Channels
GA4 eCommerce Overview – Track Revenue & Channels
GA4 eCommerce Overview – Track Revenue & Channels
Analyze how each marketing channel contributes to revenue, purchases, and traffic.
Analyze how each marketing channel contributes to revenue, purchases, and traffic.
Analyze how each marketing channel contributes to revenue, purchases, and traffic.
Highlights:
Gross purchase revenue and purchase volume trend
Session-based funnel breakdown
Comparison of organic, paid, direct, affiliate, and newsletter/email
Channel-level metrics: revenue, sessions, purchases
Day-by-day revenue and session trends
Stack graph view of multichannel performance over time
This report gives you a high-level overview of your online store’s performance, powered by Google Analytics 4 data.
It tracks gross revenue, purchase counts, and session volume to help you monitor the health of your store daily or weekly.
See which traffic sources - like organic search, direct, Google Ads (CPC), affiliates, or newsletters are delivering the most revenue and purchases.
Identify what’s trending up or down in your marketing mix, and optimize accordingly.
Use the clear visualizations to:
Spot high-performing vs. underperforming channels
Compare traffic vs. revenue to find gaps
Detect drops in purchase conversion rate early
Align acquisition efforts with business results
Ideal for growth marketers, eCommerce managers, and founders who want to understand what’s really driving their online sales.
This report gives you a high-level overview of your online store’s performance, powered by Google Analytics 4 data.
It tracks gross revenue, purchase counts, and session volume to help you monitor the health of your store daily or weekly.
See which traffic sources - like organic search, direct, Google Ads (CPC), affiliates, or newsletters are delivering the most revenue and purchases.
Identify what’s trending up or down in your marketing mix, and optimize accordingly.
Use the clear visualizations to:
Spot high-performing vs. underperforming channels
Compare traffic vs. revenue to find gaps
Detect drops in purchase conversion rate early
Align acquisition efforts with business results
Ideal for growth marketers, eCommerce managers, and founders who want to understand what’s really driving their online sales.
This report gives you a high-level overview of your online store’s performance, powered by Google Analytics 4 data.
It tracks gross revenue, purchase counts, and session volume to help you monitor the health of your store daily or weekly.
See which traffic sources - like organic search, direct, Google Ads (CPC), affiliates, or newsletters are delivering the most revenue and purchases.
Identify what’s trending up or down in your marketing mix, and optimize accordingly.
Use the clear visualizations to:
Spot high-performing vs. underperforming channels
Compare traffic vs. revenue to find gaps
Detect drops in purchase conversion rate early
Align acquisition efforts with business results
Ideal for growth marketers, eCommerce managers, and founders who want to understand what’s really driving their online sales.
This report gives you a high-level overview of your online store’s performance, powered by Google Analytics 4 data.
It tracks gross revenue, purchase counts, and session volume to help you monitor the health of your store daily or weekly.
See which traffic sources - like organic search, direct, Google Ads (CPC), affiliates, or newsletters are delivering the most revenue and purchases.
Identify what’s trending up or down in your marketing mix, and optimize accordingly.
Use the clear visualizations to:
Spot high-performing vs. underperforming channels
Compare traffic vs. revenue to find gaps
Detect drops in purchase conversion rate early
Align acquisition efforts with business results
Ideal for growth marketers, eCommerce managers, and founders who want to understand what’s really driving their online sales.
Other Master Dashboard Pages
Other Master Dashboard Pages
Check out all the pages included in the Master Bundle:
Check out all the pages included in the Master Bundle:
Visualize the full flow from sales to profit with a 3-tier margin breakdown. Estimate contribution margin and break-even ROAS to make smarter, finance-aligned marketing decisions.
Visualize the full flow from sales to profit with a 3-tier margin breakdown. Estimate contribution margin and break-even ROAS to make smarter, finance-aligned marketing decisions.
Visualize the full flow from sales to profit with a 3-tier margin breakdown. Estimate contribution margin and break-even ROAS to make smarter, finance-aligned marketing decisions.
Visualize the full flow from sales to profit with a 3-tier margin breakdown. Estimate contribution margin and break-even ROAS to make smarter, finance-aligned marketing decisions.
Diagnose and optimize your Search Ads campaigns from every angle—keywords, queries, match types, DSA, structure, and scoring. Identify waste, improve ROI, and simplify with data-backed decisions.
Diagnose and optimize your Search Ads campaigns from every angle—keywords, queries, match types, DSA, structure, and scoring. Identify waste, improve ROI, and simplify with data-backed decisions.
Diagnose and optimize your Search Ads campaigns from every angle—keywords, queries, match types, DSA, structure, and scoring. Identify waste, improve ROI, and simplify with data-backed decisions.
Diagnose and optimize your Search Ads campaigns from every angle—keywords, queries, match types, DSA, structure, and scoring. Identify waste, improve ROI, and simplify with data-backed decisions.
Analyze Shopping & PMax campaign profitability at product level. Drill into categories, brands, and labels to surface bestsellers, optimize structures, and align spend with scalable, high-margin products.
Analyze Shopping & PMax campaign profitability at product level. Drill into categories, brands, and labels to surface bestsellers, optimize structures, and align spend with scalable, high-margin products.
Analyze Shopping & PMax campaign profitability at product level. Drill into categories, brands, and labels to surface bestsellers, optimize structures, and align spend with scalable, high-margin products.
Analyze Shopping & PMax campaign profitability at product level. Drill into categories, brands, and labels to surface bestsellers, optimize structures, and align spend with scalable, high-margin products.